The agency space may have a reputation for cultivating a negative atmosphere, but building an agency doesn’t have to be all bad. You just have to build your agency with intention, and that’s exactly what our guest on this episode is doing.
Mike Arnesen is a freelance analyst and SEO fanatic who just so happened to build his own agency called UpBuild. After a few bad experiences, he decided to take what he learned and apply it to a better business model. Now, he puts the mental well-being of himself and his staff before anything else. Mike shares how he learned from his mistakes and overcame the all-too-common tragic sins of professional agencies.