If the primary product that you sell is your labour, then how can you leverage your time so that the money you earn isn’t directly tied to the number of hours that you work?
Nina Kaufman is the founder of Business Exponential, where she helps service-based entrepreneurs build companies that don’t rely completely on them. Nina will share the story of the hard truths she discovered when she tried to sell her law firm, and several ways that you can leverage your time, from simply freeing up more time while charging the same, all the way up to building a business that you could even sell.
Esther Kiss is the founder of Born to Influence, a boutique publicity firm that helps her clients get featured on TV, newspapers, magazines, and top podcasts. In a sea of people all claiming to do the same thing, Esther stands out and gets noticed by both clients and the media that she gets them booked on.
Esther shares how she built up her business from very humble beginnings, why she’s able to connect with influencers, how to attract the right clients through referrals, how to qualify if a client is a great fit, and much much more.
Why is it that some people seem to pull off seemingly impossible feats, such as winning incredible clients, scaling their business, or just getting something that they really want? Meanwhile others seem to get stuck at every obstacle that’s put in their way. To be a successful freelancer, you have to think like an entrepreneur. That’s true whether you’re looking to stay solo and small, or you’re looking to build multiple seven figure businesses.
Cole Hatter is a serial entrepreneur, and somebody that embodies finding a path forward instead of giving up. Cole started out as a fireman, found himself wheelchair bound after a really bad accident, started a real estate business, had that fall apart in the 2008 crash, learned his lessons, then rebounded with new companies, and helped others along the way.
Rachel Pedersen's daughter was going to start school in a few months and Rachel suddenly had this vision of someone else driving her daughter to school and picking her up and spending time with her while Rachel worked in an office 9-5. This image was Rachel's breaking point and her drive to give freelancing another go.
The first attempt at freelancing on her own left her stressed out because she didn't know how to get clients. But for the second attempt, Rachel had a plan. She leveraged her network on LinkedIn to make connections to over 7,500 people. After only 1 year, she no longer has to actively search for clients and makes a 6-figure income. Rachel shares how she went from being a hairstylist to a social media manager and strategist.
The goal for many freelancers is freedom. Freedom from the stress of debt, making payments on time, and saving for the future. Freedom to schedule your time the way you want to so you can make time to spend with your children and go on vacation. And freedom to run a business the way you want so that you enjoy your job and your life.
Vincent Pugliese and his wife made freedom a priority in their life so they set up their own photography business, paid off their debts, started a family, and get to run their own lives while making ten times more than what they made working full time. Vincent shares how.