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Freelance Transformation

Freelance Transformation is a podcast all about building a freelance business that creates the lifestyle that you desire, not the other way around. If you are looking to find great clients, do your best work, earn higher rates, and enjoy getting out of bed in the morning, this podcast is for you, the freelancer, the consultant, the agency owner, the creative. Matt Inglot, your host, delivers a new episode every Monday to up your freelancing game. Past guests include Alan Weiss, Michael Port, Brennan Dunn, and other top experts. Show website: http://freelancetransformation.com
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Freelance Transformation
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Feb 26, 2018

If you’re trying to find enough freelance work to finally quit your full-time job, tune in now for Seth Coelen’s first-hand experience. Seth is on the podcast today because he truly knows how to set freelancers up for success. His techniques for finding clients and determining rates will help you establish the strong starting point you need to jump successfully into a freelance career.

Seth Coelen is a UI/UX designer who really loves his work. He had no problem working his corporate job all day and then coming home to pull in freelance projects on the side. But stretching yourself too thin is one of the fastest ways to burn yourself out. Seth and his wife knew that something had to give. So he gave up the corporate job to focus on his freelance pursuits.

https://freelancetransformation.com/episode155

Feb 19, 2018

Jane Portman, founder of UI Breakfast, is an amazing UI/UX consultant who loves helping entrepreneurs perfect their SaaS systems online and on mobile. She’s also an ace at productizing her skills. Productized consulting is a way to simplify your services and your rates in order to better serve your clients by offering them in neat, pre-priced packages.

Jane is on this episode of the Freelance Transformation podcast all the way from Russia! To discuss how productizing her own skillset helped her build her business and reach out to the kinds of clients she truly loves working with.

https://freelancetransformation.com/episode154

Feb 12, 2018

Are you thinking about hiring a virtual assistant but you're not sure where to start, or when might be a good time to do so? Fortunately for the modern-day freelancer and business owner, the advancements in technology and the internet have made it possible for businesses to flourish in the online environment. This means that you are now able to choose from a gigantic pool of candidates to help you with your business. Part-time, full-time, flex time? No problem.

Hiring a virtual assistant gives you the opportunity to do the things that you do best in your business. You are able to outsource the tasks that are a time-suck and the things that often fall to the bottom of your to-do list. 

On this episode, we are lucky to have Gina Horkey, Founder of Horkey HandBook, back on the show. On episode 45, Gina spoke about how you could hire and work with a virtual assistant, and she is back with more awesome advice and to help you take that first step to hiring your first assistant.

https://freelancetransformation.com/episode153

Jan 29, 2018

We can’t all be organized all of the time. Sometimes our businesses get away from us, and we are consumed by all the little things we need to do to keep our business running. But you don’t have to let your freelance career consume you or your free time. If you’re struggling to find that work-life balance, this episode of The Freelance Transformation Podcast is for you.

Susan Fennema is a project managing genius. She is the CEO of Beyond the Chaos, and she helps freelancers reclaim their lives. She has tips and tricks to help you keep track of all the little details, and we discuss the strategies she uses to help freelancers put systems in place to run a better business.

https://freelancetransformation.com/episode152

Jan 22, 2018

Back in 2005, Jeff Sauer was teaching himself SEO when most businesses didn't even know what the heck that was. He realized he could combine this niche work with his computer science degree, and he turned his side hustle into a full-time career in only one year’s time.

Today, Jeff is a digital marketer who teaches his secrets to university students and consults freelancers online. He has learned how to grow and scale a freelance business because he just so happened to stumble upon the magic formula using his own business model.

https://freelancetransformation.com/episode151

Jan 15, 2018

Every freelancer needs a personal finance strategy in order to protect their income and their future investments, including retirement. But where do you start your financial planning when you’re just starting your freelance career? Jessica Moorhouse discusses a three-step framework that will help you get your finances in order.

Jessica is a millennial money expert. She is a personal finance blogger and podcast host who teaches millennials and freelancers alike how to manage their finances. On this episode, she breaks down the common misconceptions about finance and talks about what it really means to manage your freelance income.

https://freelancetransformation.com/episode150

Jan 8, 2018

If you’re trying to figure out your financial goals for 2018, remember that you are a freelancer. You’re not an employee. You are the boss of your own business, and that comes with its own unique challenges and financial burdens.

Andy is a UI/UX design director and the creator of Harpoon, a finance management app for freelancers. He’s tested out his own financial theories, and he’s here today to talk about goal-based financial planning, and how this strategy can help you meet your financial goals this year.

https://freelancetransformation.com/episode149

Jan 1, 2018

Happy New Year! Welcome to a special New Year's episode where we will discuss 5 things that you can do to boost your freelancing income in 2018. The suggested five changes were inspired by past interviews conducted on this podcast, as well as a few of Matt's own mistakes and triumphs. These are things that have consistently been seen to create a significant impact on the businesses of the guests on this podcast, the students of Freelance Start and, of course, of Matt himself.

https://freelancetransformation.com/episode148

Dec 25, 2017

2018 is right around the corner! Are there any big life changes coming your way? Could this be the year when you actually quit (or lose) your job and start your own freelancing business? Jason Swett, a programmer and app developer, survived the worst-case scenario during his very first year as a freelancer. He has some entertaining stories, followed by some great advice on how you might be able to survive your own “firsts” as a full-time freelancer.

https://freelancetransformation.com/episode147

Dec 18, 2017

Austin Felton is a unique freelancer who used his consulting business to fund his product business. He’s the creator of Entrecloud, a WordPress hosting software, and this product was inspired by his first consulting clients. While consulting influential entrepreneurs, Austin had the opportunity to ask clients directly what they were looking for and he tapped into a niche market that he could deliver to.

https://freelancetransformation.com/episode146

Dec 11, 2017

Given the wealth of professional information that LinkedIn has about its users, including job titles, companies they work for, skills, industries, etc. It’s a natural fit when you are trying to market to companies, especially when selling higher priced services, and especially if you follow the best practices to build a successful LinkedIn ad campaign.

AJ’s Wilcox of B2Linked specializes exclusively in helping B2B businesses to find customers with LinkedIn ads. That being said, AJ’s business is one of a kind in its focus toward creating ad campaigns with LinkedIn. His strategy will help you use LinkedIn in a new way and encourage you to niche down your freelancing business and teach you how to get in touch with more people who absolutely need your services.

https://freelancetransformation.com/episode145

Dec 4, 2017

If you’ve never considered 'LinkedIn Prospecting' as a way to find clients, it's something that you may want to investigate as a freelancer. Jake Jorgovan is the founder of Lead Cookie - LinkedIn Lead Generation & Prospecting, but he’s been using LinkedIn as a way to connect with clients long before he started teaching other freelancers about it.

LinkedIn is the only social network that acts as a comprehensive database of professionals and companies that could be in need of your special area of expertise. It is possible that if you connected with these professionals, you could easily find the ideal clients you would want to work with. The strategies Jake shares today won’t take you longer than two hours per day and could generate up to twenty leads per month.

https://freelancetransformation.com/episode144

Nov 27, 2017

No matter what career path you choose as a freelancer, every freelancer must experience the journey. You can’t just magically skip to the front of the line and land on immediate success. If you want A-list clients, there are some skills you need to learn and experiences you need to put under your belt first.

Jesse Gernigin of Live Gold Rich talks about some of those learning experiences. Jesse gave up an entertainment career as a magician to become a professional freelance consultant. But his experiences on the road and in front of crowds didn’t make his freelance transition any easier or faster. He still had to go through the process step-by-step, and the experiences he shares are going to give you a practiced perspective on your own freelance career and choices.

www.freelancetransformation.com/episode143

Nov 20, 2017

Even if you’re an introvert, you can still be a successful freelancer. Being an introvert doesn’t put you at a disadvantage. It probably means you’re better at reading people and understanding their problems, which makes you an excellent freelancer. Luis Vazquez, founder of The Mighty Introvert, talks about how you can hone these skills and succeed as an introvert.

https://freelancetransformation.com/episode142

Today's episode is brought to you by Harpoon!

Harpoon is the all-in-one financial management solution built specifically for freelancers like yourself. Harpoon is the first online invoicing and time tracking tool, at least that we've seen, that helps you actively predict if your freelance finances are on track to meet your goals, instead of just reporting them in hindsight.

Try Harpoon completely risk-free for 14 days. And if you love it use the coupon code TRANSFORMATION to receive 20% off the first 3 months of your subscription.

Nov 13, 2017

You won’t become a recognizable name in your niche market overnight, but you can get a head start with these tips from Mike Julian of Aster Labs. His unique perspective on outreach and the way he uses social media can really put you at the forefront of your field and connect you with the right clients. Learn how to approach your niche the right way so you can start earning the income you need to make freelancing your full-time job.

https://freelancetransformation.com/episode141

Today's episode is brought to you by Harpoon!

Harpoon is the all-in-one financial management solution built specifically for freelancers like yourself. Harpoon is the first online invoicing and time tracking tool, at least that we've seen, that helps you actively predict if your freelance finances are on track to meet your goals, instead of just reporting them in hindsight.

Try Harpoon completely risk-free for 14 days. And if you love it use the coupon code TRANSFORMATION to receive 20% off the first 3 months of your subscription.

Nov 6, 2017

If you’ve never considered cold-calling as a way to grow your freelance business, Olivier Lambert is going to open your mind to this approach. Olivier, of TactikMedia, worked hard to perfect his cold outreach tactics and now his cold calls account for nearly 40% of his client base.

Olivier has since expanded his business to become a consultant for freelancers just like you. He creates resources and tactics for up-and-coming entrepreneurs who want to use cold outreach as part of their marketing plan. He’s here today to share some of these tactics and get you connected with the right outreach tools to build your dream client base.

https://freelancetransformation.com/episode140

Today's episode is brought to you by Harpoon!

Harpoon is the all-in-one financial management solution built specifically for freelancers like yourself. Harpoon is the first online invoicing and time tracking tool, at least that we've seen, that helps you actively predict if your freelance finances are on track to meet your goals, instead of just reporting them in hindsight.

Try Harpoon completely risk-free for 14 days. And if you love it use the coupon code TRANSFORMATION to receive 20% off the first 3 months of your subscription!

Oct 30, 2017

Growing your business isn’t always a good thing. Not if it’s the wrong kind of growth. Paul Jarvis talks about why he’s never grown his business in the way you’d expect that he would. His new book, "Company of One," breaks down the how and why it can actually be beneficial to run your business as lean as possible.

Paul questions the stereotypical views of business growth and challenges freelancers to think outside of the box. Working for yourself really does mean you’re responsible for everything, but you can divvy that responsibility up however you want. Paul’s trick to working for himself is always doing the things he loves while avoiding the tasks he doesn’t. 

https://freelancetransformation.com/episode139

Today's episode is brought to you by Harpoon!

Harpoon is the all-in-one financial management solution built specifically for freelancers like yourself. Harpoon is the first online invoicing and time tracking tool, at least that we've seen, that helps you actively predict if your freelance finances are on track to meet your goals, instead of just reporting them in hindsight.

Try Harpoon completely risk-free for 14 days. And if you love it use the coupon code TRANSFORMATION to receive 20% off the first 3 months of your subscription!

Oct 23, 2017

Today’s episode is about finding and connecting with your perfect niche. Jonathan Stark is on the show for the second time to talk about what it’s like to find the right niche and reframe your brand around your new clients.

Jonathan is a mobile consultant, advisor, and coach who recently shifted his position. He still helps clients increase their mobile engagement, but he focuses specifically on credit unions. Before, he was working with businesses all across the board. He had so many different clients in his rolodex that he was getting lost in the crowd. The leads stopped coming in because there was nothing that made him stand out. 

Today's episode is brought to you by Harpoon. Harpoon is the all-in-one financial management solution built specifically for freelancers like yourself. Harpoon is the first online invoicing and time tracking tool, at least that we've seen, that helps you actively predict if your freelance finances are on track to meet your goals, instead of just reporting them in hindsight.

Try now! Risk-free for 14 days. And then, if you love it you can use the coupon code transformation to receive 20% off the first 3 months of your subscription!  Learn more here: https://harpoonapp.com/ft

https://freelancetransformation.com/episode138

Oct 16, 2017

It’s not impossible to work with your dream clients, even if that client list seems impossible to obtain. Steve Sims, a consultant and concierge to the daydreams of his clients, works with the kind of people who want to get married at the Vatican or spend 10 days in the International Space Station. Steve built his network of clients by working with the type of people he really wanted to work with, and by being honest and transparent with what he calls 'old school values.'

So, if you’re trying to find out how you can work with the types of clients that you daydream about, tune in now. Steve is sharing his secrets for winning over your favorite clients and building the kind of business you wish to have.

https://freelancetransformation.com/episode137

Oct 9, 2017

Freelancers know how important it is to stand out from the crowd. If you can brand yourself successfully, you’re guaranteed to outshine the other dime-a-dozen freelancers. You can start attracting the kind of clients you really want to work with. But how do you brand yourself? Where does one even start on that journey?

Today’s episode features Sarah Hart, an epic web designer who teaches her clients how to develop their own personal brand and use it to build their business. Freelancers succeed when they can successfully brand themselves and their talents. Sarah discusses with us how using your personality can outclass the competition.

https://freelancetransformation.com/episode136

Oct 2, 2017

Find out what it's really like to start a freelance business and what goes into making that freelance lifestyle truly successful. All the way from Australia, our guest Sian Richardson speaks of going through the ups and downs of freelancing and loving every second of it.

Sian Richardson is a graphic designer who left her professional career to pursue something more creative. Her freelance business has evolved from client work to digital publications. On this episode, Sian talks about what she learned from the pitfalls and what she’s proud of today.

https://freelancetransformation.com/episode135

Sep 25, 2017

If you’re a solo freelancer or consultant there’s a good chance that at some point you’ve at least considered hiring someone. Perhaps a contractor that you can delegate some pieces of the client work to, or a virtual assistant to help you with administration, bookkeeping, project management or any number of seemingly endless tasks involved in being your own boss.

Nathan Hirsch, is the founder of FreeeUp, a marketplace that specializes in pairing up freelance business owners with their ideal remote worker from anywhere around the world. He created a four-step vetting process based on his own hiring strategies in order to help other freelance entrepreneurs build and manage their own remote team. Whether you’ve just decided to scale your business or you’ve been working with a remote team for years, Nathan has advice for every stage of your business – starting with how to hire.

https://freelancetransformation.com/episode134

Sep 18, 2017

One of the best ways to find out if a freelancer is going to be successful is to see if they have implemented a repeatable system for finding clients, so they can always bring more business through the door as they need it. In this episode, Kurt Bullock discusses how to develop the skills to create perfect marketing funnels and how you can make Facebook’s algorithms work for you. 

Kurt Bullock is the founder of The Produce Department where he helps Shopify store owners develop their technical marketing and sales skills. He used to be a record producer for MTV, so how did he get involved with Shopify? Freelance careers can take you on all sorts of professional adventures, but Kurt found his niche in marketing.

Tune in now and learn how you can build your own customer funnels and transform your freelance career for good!

https://freelancetransformation.com/episode133

 

 

Sep 11, 2017

Kurt Elster appeared on the show two years ago when it was just getting started. In Episode 8, Kurt shared how he was building a business as an e-commerce developer on Shopify. Now, two years later, Kurt is known as the “Shopify guy”. He’s tapped into a niche and content marketing in such a way that his business has vaulted to the next level, and Kurt has since worked with big-name clients like Penn & Teller and Jay Leno.

As is so often true, success and profit come from simplifying down and doing a few things really well, rather than trying to do everything for everyone. On today’s episode, Kurt is going to update us on how you can specialize in a niche to find the right kind of clients that will help you build your brand and your business.

https://freelancetransformation.com/episode132

 

Sep 4, 2017

Hannah Lowe Corman left her cushy corporate job as an investment banker to become the artist she always wanted to be. Today she creates beautifully tranquil paintings to de-stress her corporate peers.

Hannah paints a picture of what it’s like to start a creative freelance business from scratch. Not only does she have tips for things like pricing, budget, and marketing, she also shares exactly what it feels like to leave the comfort of a corporate job to take on the unpredictable exhilaration of freelancing.

https://freelancetransformation.com/episode131

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